JTC x Archifest Exhibition
The JTC x Archifest 2023 exhibition was a collaborative event that brought together leading architectural firms, urban planners, and design consultancies to explore the future of urban innovation in Singapore.
The exhibition highlighted the contributions of key players in the industry, including Arup and Broadway Malyan, whose winning entries stood out for their visionary approaches to sustainable development and smart urban design.
As the lead designer for the JTC x Archifest exhibition, I was responsible for conceptualizing and executing the event’s visual identity and spatial layout. My role involved developing the theme and design, ensuring the exhibition effectively communicated JTC's vision for urban innovation.
I had to worked closely with the architects and curators to align the exhibition design with strategic goals. Additionally, I liaised with the event organiser to coordinate printing and installation processes, ensuring that all elements were executed flawlessly.